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Development of Scale to Measure the Extent of Adoption of Improved Poultry Rearing Practices by Poultry Entrepreneurs

Komal Chandraker Alok Kumar Pandey J. Oraon Kumari Nandita Bera
Vol 9(12), 182-186
DOI- http://dx.doi.org/10.5455/ijlr.20191114055422

India is one of the leading countries in poultry production. Poultry production not only offers quality protein but also provides employment opportunities in basic and allied sectors related to poultry. The rapid growth of the poultry industry in India was possible as a result of many factors working together with wide spread adoption of modern methods of poultry farming by the poultry entrepreneurs. The present study was carried out to develop a scale to measure the adoption of improved poultry rearing practices by poultry entrepreneur. Since there is no suitable scale available to measure the adoption of improved poultry rearing practices, the present study was carried out to develop a scale to measure the adoption of improved poultry rearing practices by poultry entrepreneur. The process started with selection of 70 statements on the basis of literature review and finally 20 statements were retained for scale development through editing and item analysis. Validity and reliability of the developed scale indicated high level precision and internal consistency of the scale.

Keywords : Adoption Scale Poultry Entrepreneurs

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